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PR & Marketing Manager - Jewellery Brand

A fantastic opportunity has arisen for an experienced PR and Marketing Manager with a strong background in luxury fashion, jewellery and global PR strategies, to join a wonderful premium/luxury jewellery brand based in their Head Office in South West London. With a passion for fashion a creative mind and some global connections in the luxury sector you will report directly into the MD.

Main Responsibilities will include:

Act as luxury brand ambassador for the brand, maximising brand exposure nationally and internationally
Manage and liaise effectively with the external PR agency for UK & US press cover
Manage daily PR sample and image requests for the international markets
Maintain and form strong relationships with journalists/bloggers/stylists within the luxury accessories and fashion industry
Proactively pitching products and news. Create effective relationships with other departments to maximise sales opportunities
Regularly communicate with stores through e-mail and face-to-face visits
Searching and confirming models for shoots
Working with Digital Marketing to finalise mood boards
Co-ordinate and lead on the management of store events and press launches
Assist with Digital PR and Communication Strategies
Keeping up-to-date with all aspects of fashion / popular culture and read all major print and online newspapers on a regular basis
Compile press material including release, teasers and visuals
Maintain and update media database and mailing lists
Maintain press coverage and press book
General Press Office administration duties
Attending international press events as required and reporting back to MD with ideas and improvements for implementation
Oversee and aid creation of social media calendar, working alongside E-Commerce and Digital Marketing Team
Experience in pitching and creating digital content
Experience in writing blog briefs and managing influencer collaborations and giftings

Person Specification:

At least 3-5-year experience within fashion PR and Marketing globally
Degree educated or similar qualification with a subject related to fashion
Creates exciting and catching press releases, writing in style that reflects the brand
Instinctively creative, with the willingness to listen to other opinions
Demonstrates outstanding relationship management skills, reaching out to global markets
Highly organised, and planning, managing and executing local and global events
Polished and well-groomed appearance with a conscious adaptation to the luxury sector
Clear and dynamic communicator on all levels
Affinity to adapt quickly to new situations
Can-do Attitude and going the extra mile
Strong IT skills in MS Office
Proactive, diligent and efficient working
Eye for creative detail

PR & Marketing Manager - Jewellery Brand

£30,000 - £39,999

Published on 6 Oct 2021

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